About BBA Marketing Course:
Bachelor of Business Administration (BBA) in Marketing is a undergraduate degree program that focuses on the development of skills in marketing strategies and methods. The aim of course is to prepare students for a career in marketing, brand advertisement and management, sales and related fields.
BBA Marketing students learns subjects like consumer behavior, market research, advertising and promotion, brand management, digital marketing, sales management, and international marketing during the degree course. The programme is designed such that it helps to develop skills like communication, marketing, critical thinking and analysis, problem solving skills so they can use it during their jobs in marketing industry.
During the degree programme students learning is based on case studies, internships and real world projects so they can apply their learning in practical way. In BBA Marketing students also develop networking which leads to the better career opportunities.
The average course fees for [BBA ] Marketing Courses range between INR INR 30,000 - 1,50,000 per year.
[BBA ] Marketing Course Admission Process:
[BBA ] Marketing Quick facts
Highlights for [BBA ] Marketing program are provided in the table given below:
| Course Level |
Bachelors |
| Full form |
[BBA ] Marketing |
| Duration |
3 Years |
| Examination type |
Semester |
| Eligibility |
10+2 or equivalent from a recognized board along with 50% Marks |
| Age Limit |
No age limit |
| Course fee |
INR 30,000 - 1,50,000 per year |
| Average Salary |
INR 3-8 LPA (may vary based on industry and job role) |
| Job Positions |
Marketing Manager, Brand Manager, Market Research Analyst, Advertising Manager |
[BBA ] Marketing Eligibility & Entrance exam
Eligibility Criteria for BBA Marketing Course:
There are no fix eligibility criteria for getting admission in BBA Marketing course but there are some general criteria are:
- Student must have completed their 10+2 level education in any stream from recognized board along with 50% or more aggregate.
- Some reputed college may conduct their own entrance exams or they can accepts scores of state and national level entrance exams scores, followed by group discussion and personal interview.
- There is no age limit criterias to get admission in course.
Students who have meeting above criteria are eligible to take admission in the BBA marketing course, student may also have to check with the college official website so they can know more about the exact eligibility criteria.
How to apply with college?
To apply in particular college student must have to follow given steps:
- Go to the official website of the college.
- Apply in admission section.
- Fill all the details in admission form like personal details, educational details, entrance exams scores and many more.
- Submit all the necessary documents like photo, signature, personal documents, educational certificates etc.
- Also check is there any counseling round or not. If college is conducting counseling than apply for it.
Entrance exams for BBA Marketing:
There is various exams are conducted to get admission in BBA Marketing on state and national level. Scores obtained from entrance exams are accepted by reputed colleges, so a student can choose top ranking colleges from their score. Here is the list of some popular entrance exams for BBA Marketing is:
|
Exam Name
|
Conducting Body
|
Mode of Exam
|
|
NPAT (National Test for Programs After Twelfth)
|
NMIMS University
|
Online
|
|
SET (Symbiosis Entrance Test)
|
Symbiosis International University
|
Online
|
|
DU JAT (Delhi University Joint Admission Test)
|
Delhi University
|
Online
|
|
IPMAT (Integrated Program in Management Aptitude Test)
|
IIM Indore
|
Online
|
|
AIMA UGAT (Undergraduate Aptitude Test)
|
All India Management Association
|
Offline/Online
|
|
Christ University Entrance Test
|
Christ University
|
Online/Offline
|
NOTE: For exam fees, eligibility criteria, dates please visit to the official website of particular exam.
[BBA ] Marketing Duration & Fees
BBA Marketing Course Duration:
Duration of BBA Marketing is three years and further divided in six semesters, where as in some colleges course duration is four years in which one years is mandatory for internships from industries.
BBA Marketing students learns subjects like consumer behavior, market research, advertising and promotion, brand management, digital marketing, sales management, and international marketing during the degree course.
BBA Marketing Course Fees:
Fees for course may vary from institution to institution it depends on the ranking, Infrastructure, Faculty, Placements, Facilities provided by the college. Usually the fees for BBA Marketing course is ranges between INR 30,000 to INR 1,50,000 per semester.
[BBA ] Marketing Jobs,Scope,Salary after course
Scope after BBA Marketing Course:
BBA Marketing students learns subjects like consumer behavior, market research, advertising and promotion, brand management, digital marketing, sales management, and international marketing during the degree course. The programme is designed such that it helps to develop skills like communication, marketing, critical thinking and analysis, problem solving skills so they can use it during their jobs in marketing industry. Here is the list of some popular job roles after BBA Marketing Course is:
|
Job Role
|
Job Role Description
|
Average Salary (INR)
|
|
Marketing Manager
|
Develops and implement marketing strategies for company.
|
5-10 lakhs per annum
|
|
Brand Manager
|
Develops and manages a company's brand identity.
|
4-8 lakhs per annum
|
|
Market Research Analyst
|
Collects and analyzes data on market trends and consumer behavior.
|
3-6 lakhs per annum
|
|
Advertising Manager
|
Plans and executes advertising campaigns for a company's products.
|
5-10 lakhs per annum
|
|
Sales Manager
|
Manages sales teams and develops strategies to increase sales.
|
4-8 lakhs per annum
|
|
Digital Marketing Manager
|
Develops and executes digital marketing strategies.
|
4-8 lakhs per annum
|
Note: The salary mentioned above may vary from company to company and based on experience and interview of individual student.
After BBA Marketing student may also go for further studies like MBA (Master of Business administration) or other master degree to relevant field.
[BBA ] Marketing Top colleges offering course
Top Colleges for BBA Marketing Course:
There are many colleges who are offering BBA Marketing course but to choose a right college student must check some points like ranking, Infrastructure, Faculty, Placements, Facilities provided by the college. The top colleges may have high fees but the placements are good from top colleges. Here is the list of some top colleges offering BBA Marketing Course are:
|
College Name
|
Location
|
Average Fees (INR)
|
Placement Ratio
|
|
Indian Institute of Management (IIM), Indore
|
Indore, Madhya Pradesh
|
5-7 lakhs per annum
|
100%
|
|
Christ University, Bangalore
|
Bangalore, Karnataka
|
2-5 lakhs per annum
|
95%
|
|
Shaheed Sukhdev College of Business Studies (SSCBS), Delhi
|
Delhi
|
30,000 - 40,000
|
90%
|
|
Symbiosis Centre for Management Studies (SCMS), Pune
|
Pune, Maharashtra
|
4-6 lakhs per annum
|
90%
|
|
St. Xavier's College, Mumbai
|
Mumbai, Maharashtra
|
60,000 - 70,000
|
85%
|
|
Amity Global Business School, Noida
|
Noida, Uttar Pradesh
|
4-6 lakhs per annum
|
80%
|
|
Narsee Monjee Institute of Management Studies (NMIMS), Mumbai
|
Mumbai, Maharashtra
|
4-6 lakhs per annum
|
80%
|
|
Loyola College, Chennai
|
Chennai, Tamil Nadu
|
50,000 - 60,000
|
75%
|
|
Department of Management Studies, IIT Delhi
|
Delhi
|
2-3 lakhs per annum
|
70%
|
|
Institute of Management Studies (IMS), Ghaziabad
|
Ghaziabad, Uttar Pradesh
|
2-4 lakhs per annum
|
70%
|
Note: The fees and placement ratio may vary, for exact information please visit to the official websites of the particular college.
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