About MMM (Master Marketing Management) course:
Master in Marketing Management (M.M.M) course designed for those students who are interested in Marketing and management. The aim is to develop knowledge among students about marketing that it is the process of developing interest in customer related to services and goods underlying business communication, sales techniques, and business development.
The master's Marketing Management course helps in increasing knowledge by exploring and gaining a management critical understanding.
The course is designed to offer marketing depth concepts in a comprehensive manner. The study topics are Industrial Marketing, Sales Forecasting, Marketing Concept, Marketing Planning, Business Communication, Marketing Research, market Evaluation Principles of Sales Management, Market Segmentation, and Controls, Brand Management, Marketing Ethics, Advertising Management Marketing Audit, Consumer Behaviour.
The average course fees for Masters in Marketing Management(MMM) Courses range between INR INR 30, 000 to 4,00,,000.
Masters in Marketing Management(MMM) Course Admission Process:
Masters in Marketing Management(MMM) Quick facts
Highlights for Masters in Marketing Management(MMM) program are provided in the table given below:
| Course Level |
Masters |
| Full form |
Masters in Marketing Management(MMM) |
| Duration |
2 years |
| Examination type |
Semester |
| Eligibility |
Secured 55 % marks in graduation in same or relevant subject from any recognised University |
| Age Limit |
No age limit |
| Course fee |
INR 30, 000 to 4,00,,000 |
| Average Salary |
INR 7.0-10.0 LPA |
| Job Positions |
Digital marketing officer, Marketing consultant ,Product marketing manager ,Brand manager |
Masters in Marketing Management(MMM) Eligibility & Entrance exam
Eligibility Criteria for MMM (Master Marketing Management) course:
To pursue Master in Marketing Management (M.M.M) course students must have Bachelor Degree such as Bachelor of Business Administration (BBA) in (Marketing Management), Bachelor of Commerce (B. Com), or any equivalent degree in same or relevant subjects with minimum 55% aggregate marks (50% in case of SC/ST) are eligible to take admission.
To qualify entrance exam is also an eligibility condition for many reputed institutes.
There is no age restriction to take admission in Master in Marketing Management (M.M.M) course.
Entrance exam for MMM (Master Marketing Management) course:
The admission process of every college is different for providing admission in Master in Marketing Management (M.M.M) course. Few may provide admission through entrance tests, which is conducted at national level, or state level or university level such as XAT/CAT/GMAT/ATMA, etc.
After qualifying the entrance examination, the selection process followed by an interview and group discussion round as per college norms.
|
Entrance exam
|
Conducting body
|
Exam type
|
|
CAT
|
Indian Institutes of Managements
|
Online
|
|
ATMA
|
Association of Indian Management Schools (AIMS)
|
Online
|
|
NMAT
|
Graduate Management Admission Council
|
Online
|
|
CMAT
|
National Testing Agency
|
Online
|
In general, the MBA entrance exam comprises questions from following sections:
Quantitative Technique
Logical Reasoning
General Awareness
Language Comprehension
Innovation and Entrepreneurship
The exam is either taken online mode or offline mode depending upon the conducting body. In general duration of the exam is three hours.
Masters in Marketing Management(MMM) Duration & Fees
MMM (Master Marketing Management) course duration and fees:
MMM (Master Marketing Management) course duration:
Master in Marketing Management (M.M.M) course is offered in colleges under the following categories:
Full-Time/ regular
Sponsored (Full-Time)
Part Time for working professionals
Master in Marketing Management (MMM), course duration is two years, it is a postgraduate degree course. Marketing is study including research of market areas and analysing promotion, designer, advertising, pricing, selling, sales and distribution promotions, and marketing concepts of products.
After the successful completion of MMM course, students can go for higher studies such as Ph.D. (Doctorate in Marketing Management), M.Phil. (Marketing Management) or research-oriented work.
The course focusses on topics like types of marketing, National and international marketing Principles of Marketing and management, their advantages and Fundamentals, communication skills etc.
MMM (Master Marketing Management) course fees:
The average course fees to pursue Master Marketing Management (MMM) course is around INR 30,000-4,00,000 lacs depending on the college/university in which you are taking admission.
Masters in Marketing Management(MMM) Jobs,Scope,Salary after course
Scope of MMM (Master Marketing Management) course:
The Master degree holder have plenty of job opportunities to pursue such as Director (Marketing Department), Market Research Analyst, Brand Manager, Marketing Communication Manager, New Product Manager, Marketing Executive, Marketing Manager, Advertising Manager, Sales Manager, Public Relation Officer, etc.
Reputed placement companies hire Master Marketing Management postgraduates are RAK Bank, Exim, KPMG, SEA, Al Futtaim KOJ Establishment, Kay-Bee, Tata Consultancy Services Ltd India, Ranbaxy Fine Chemicals India, Spencer’s Retail Ltd India, Sony, Al Ghanim, Raymond Ltd, AW Rostam ani, Avalon Consulting, Strategic Foods, Cognizant Technology, Landmark, Landmark, Reckitt & Benckiser, Redington, Retail, Solutions India, Tech Mahindra, Gulf, etc.
The average starting salary of MMM postgraduate is INR 7-10 LPA.
|
Job type
|
Job description
|
Approximate salary per year
|
|
Digital marketing officer
|
The duty of digital marketing officer is to conduct campaigns such as SEO/SEM, web, social media, email, advertising. They are also responsible to maintain presence of social media across all digital channels, reporting and measuring all digital marketing campaigns performances.
|
7,00,000 lacs
|
|
Marketing consultant
|
Marketing Consultants understand customers of their company by conducting marketing campaigns and strategies that will reach targeted audiences.
In addition to that they communicate with clients, both online offline and offer guidance.
|
6,50,000 lacs
|
|
Product marketing manager
|
The duty of Product marketing manager is to make marketing plans for marketing teams and sales, product development team generate strong momentum for product launches.
Create training materials and programs for team and implement them to produce new, high-quality products for company
|
8,00,000 lacs
|
|
Brand manager
|
A brand manager is someone who is responsible to observe and
analyse the market needs and plans strategies to the companies and takes care of the design and look after product appearance.
|
10,00,000 lacs
|
Masters in Marketing Management(MMM) Top colleges offering course
Top Colleges for MMM (Master Marketing Management) course:
The students will need to furnish the following documents for admission in MMM (Master Marketing Management) course in colleges /universities of India.
Mark sheets of bachelor’s degree from a recognized University.
Mark sheets of the class 10, class 10+2 examinations.
Birth proof (Certificate issued at time of birth).
Aadhaar Card (ID Proof)
Caste certificate (if required) and Domicile Certificate
Two or five passport size photograph photos as per college norms.
Valid entrance exam score (if applicable)
Work Experience Proof (If required)
|
Name of college
|
Location
|
Approx. fees per year
|
|
Christ University
|
Bengaluru
|
1,80,000 lacs
|
|
Narsee Monjee Institute of Management Studies
|
Mumbai
|
6,00,000 lacs
|
|
Symbiosis Institute of Business Management
|
Pune
|
6,50,000 lacs
|
|
ICFAI Business School
|
Hyderabad
|
5,50,000 lacs
|
|
Department of Management Studies IIT Delhi
|
Delhi
|
4,50,000 lacs
|
Al-Falah University
Flame University
AKS University Amicable Knowledge Solution
AMET University AMET- Academy of Maritime Education and Training
Aurora Higher Education & Research Academy
Neotia University
ADYPU Ajeenkya DY Patil University
Amity University Mumbai
