About MBA Digital Marketing course:
MBA or Master of Business Administration in Digital Marketing is a two year post graduate degree in the field of digital marketing which helps to develops skills needed in marketing and advertising of business. Digital marketing is now trendy in this internet world, each and every company wants to make their digital platform and want generate business through online platforms.
There are various topics are studied during the MBA Digital Marketing like search engine optimization (SEO), social media marketing, content marketing, email marketing, mobile marketing, and data analytics. With help of these subjects students learns technology and skills of digital marketing which helps companies to grow their market globally and make business with the help of digital marketing.
There are numerous of job opportunities are there in the field of Digital marketing like Digital Marketing Manager, Social Media Manager, Content Marketing Manager, SEO Analyst, and Email Marketing Manager. With the help of these jobs industries are growing rapidly and there is huge demand of MBA digital marketing graduates.
The average course fees for [MBA ] Digital Marketing Courses range between INR INR 2-10 lakhs per annum (may vary as per college).
[MBA ] Digital Marketing Course Admission Process:
[MBA ] Digital Marketing Quick facts
Highlights for [MBA ] Digital Marketing program are provided in the table given below:
| Course Level |
Masters |
| Full form |
[MBA ] Digital Marketing |
| Duration |
2 Years |
| Examination type |
Semester |
| Eligibility |
Bachelor degree in any stream from a recognized college or university along with minimum 50% aggregate. |
| Age Limit |
No age limit |
| Course fee |
INR 2-10 lakhs per annum (may vary as per college) |
| Average Salary |
INR 4-12 lakhs per annum (may vary as per job profile and company |
| Job Positions |
like Digital Marketing Manager, Social Media Manager, Content Marketing Manager, SEO Analyst, and Email Marketing Manager |
[MBA ] Digital Marketing Eligibility & Entrance exam
Eligibility Criteria for MBA Digital Marketing:
Eligibility for getting admission in MBA Digital Marketing course may vary from college to college but there is some common criteria of admission are discussed below:
- Student must have a Bachelor degree in any stream from a recognized college or university along with minimum 50% aggregate.
- Some reputed college may conduct their own entrance exams or they can accepts scores of state and national level entrance exams scores, followed by group discussion and personal interview.
- There is no criteria regarding to age limit, study is beyond the age.
- Some colleges may require work experience before admission this may vary and totally depends on college.
Students who have meeting above criteria are eligible to take admission in the MBA Digital Marketing course; student may also have to check with the college official website so they can know more about the exact eligibility criteria.
How to apply for college?
Properly research about the college and also check the eligibility criteria of the college. To apply in particular college student must have to follow given steps:
- Visit to the official website of the college.
- Apply in admission section.
- Fill all the details in admission form like personal details, educational details, entrance exams scores and many more.
- Submit all the necessary documents like photo, signature, personal documents, educational certificates etc.
- Also check is there any counseling round or not. If college is conducting counseling than apply for it.
- Pay the fees for application Form.
Here given above process is common process it may vary from college to college.
Entrance Exams for MBA Digital Marketing:
Scores obtained from entrance exams are key to get admission in reputed colleges, Good score leads to top colleges and vice versa. Student has to prepare for entrance exams to get admission in top colleges. Here is the list of some top entrance exams for MBA Digital Marketing for which a student can prepare and get top college are:
|
Entrance Exam Name
|
Mode of Exam
|
Conducting Body
|
|
Common Admission Test (CAT)
|
Online
|
Indian Institutes of Management (IIMs)
|
|
Management Aptitude Test (MAT)
|
Online and Offline
|
All India Management Association (AIMA)
|
|
Xavier Aptitude Test (XAT)
|
Online
|
Xavier School of Management (XLRI)
|
|
Common Management Admission Test (CMAT)
|
Online
|
National Testing Agency (NTA)
|
|
Graduate Management Admission Test (GMAT)
|
Online
|
Graduate Management Admission Council (GMAC)
|
|
Symbiosis National Aptitude Test (SNAP)
|
Online
|
Symbiosis International University (SIU)
|
NOTE: For exam fees, eligibility criteria, dates and exact cut off please visit to the official website of particular exam.
[MBA ] Digital Marketing Duration & Fees
MBA Digital Marketing Course duration:
This MBA Digital Marketing degree is two years full time post graduate degree which is further divided into four semesters whereas in some colleges there are three semester in a year.
The curriculum of degree is designed such as it includes classroom lectures, industry visits, guest lectures, internships, and practical training which lead to real world practical experience in particular industry.
MBA Digital Marketing Course Fees:
Fees for course may vary from institution to institution it depends on the ranking, Infrastructure, Faculty, Placements, Facilities provided by the college. Usually the fees for MBA Digital Marketing course are ranges between INR 2 LAKH to INR 10 LAKH per annum.
[MBA ] Digital Marketing Jobs,Scope,Salary after course
Scope after MBA Digital Marketing course:
Pursuing a post graduate degree like MBA leads to high paying jobs along with gaining advance knowledge in particular field. MBA is a very demanding degree in India; many of students are passed out in this degree. There are numerous of job opportunities are there in the field of Digital marketing like Digital Marketing Manager, Social Media Manager, Content Marketing Manager, SEO Analyst, and Email Marketing Manager. With the help of these jobs industries are growing rapidly and there is huge demand of MBA digital marketing graduates. Here is the list of some popular job roles for MBA Digital Marketing is:
|
Job Role
|
Description
|
Salary (INR)
|
|
Digital Marketing Manager
|
Develops and implements digital marketing strategies, manages social media accounts, and tracks performance metrics
|
7-10 LPA
|
|
Social Media Manager
|
Develops and implements social media strategies, creates content, and engages with the target audience
|
4-6 LPA
|
|
SEO Manager
|
Develops and implements SEO strategies, conducts keyword research, and tracks performance metrics
|
4-6 LPA
|
|
PPC/SEM Specialist
|
Develops and manages paid advertising campaigns, analyses data, and improves campaign performance
|
3-5 LPA
|
|
Content Marketing Manager
|
Develops and implements content marketing strategies, creates and manages content, and tracks performance metrics
|
5-7 LPA
|
Note: The salary mentioned above may vary from company to company and based on experience and interview of individual student.
[MBA ] Digital Marketing Top colleges offering course
Top Colleges for MBA Digital Marketing Course:
Choosing a good college is a difficult task, good college leads to good career. Before choosing a college one has to check all the details about the college. There are many colleges MBA Digital Marketing course but to choose a right college student must check some points like ranking, Infrastructure, Faculty, Placements, Facilities provided by the college. The top colleges may have high fees but the placements are good from top colleges. Here is the list of some top colleges offering MBA Digital Marketing Course is:
|
College/University
|
Location
|
Average Fees (per year)
|
Placement Ratio
|
|
Indian School of Business (ISB)
|
Hyderabad and Mohali
|
INR 35-40 lakhs
|
95-100%
|
|
Indian Institute of Management (IIM) Bangalore
|
Bangalore
|
INR 23 lakhs
|
100%
|
|
SP Jain Institute of Management and Research (SPJIMR)
|
Mumbai
|
INR 18.5 lakhs
|
100%
|
|
MICA - The School of Ideas
|
Ahmedabad
|
INR 11.5 lakhs
|
100%
|
|
Xavier School of Management (XLRI)
|
Jamshedpur
|
INR 23 lakhs
|
100%
|
Note: The fees and placement ratio may vary, for exact information please visit to the official websites of the particular college.
Al-Falah University
Flame University
AKS University Amicable Knowledge Solution
AMET University AMET- Academy of Maritime Education and Training
Aurora Higher Education & Research Academy
Neotia University
ADYPU Ajeenkya DY Patil University
Amity University Mumbai
