About Diploma in Visual Merchandising course:
The Diploma in Visual Merchandising course is designed to provide cutting-edge knowledge related to fast-growing field of Retail Merchandising. Visual Merchandising is the peculiar art of portraying fashion merchandise in such a manner which appeals to a potential customer.
During the study domain student are provided with rigorous training to understand the customer buying psychology along with the sales potential regarding interiors, showrooms, retail shops, signboards, windows and other promotional drives. Students get the right guidance comprises of industrial exposure under the supervision of industry experts.
Students who have creative mindset and analytical skills must opt Diploma in Visual Merchandising course. The course introduces the cohort to several basic parameters of visual merchandising like lighting, space design, forecasting, signages, material and fixtures.
Course Highlights:
Provides knowledge on the latest methodologies and advanced technologies and importance of visual merchandising today.
Emphasis on customer behaviour and through visual display how one can maximise profit.
Develop skills in candidates to understand the value of colour theories required for promotional displays.
Motivates students to understand merchandising methodologies essential for the retail market.
Guides and suggest students on how to prepare and execute displays for promotional exhibitions and events.
Focuses on inputs from industry stalwarts, interesting workshops, being involved in a free-thinking and open environment.
The average course fees for Diploma in Visual Merchandising Courses range between INR INR 30, 000 to 3,00,000.
Diploma in Visual Merchandising Course Admission Process:
Diploma in Visual Merchandising Quick facts
Highlights for Diploma in Visual Merchandising program are provided in the table given below:
Course Level |
Diploma |
Full form |
Diploma in Visual Merchandising |
Duration |
six months-one year |
Examination type |
Semester |
Eligibility |
Students must have completed class 10+2 in any stream (commerce, science, arts) from CBSE/ICSE or any other recognized board are eligible to apply. |
Age Limit |
Minimum age is 17 |
Course fee |
INR 30, 000 to 3,00,000 |
Average Salary |
INR 3.0-5.0 LPA |
Job Positions |
Brand manager, Visual Merchandiser ,Campaigner ,Interior Designer |
Diploma in Visual Merchandising Eligibility & Entrance exam
Eligibility Criteria for Diploma in Visual Merchandising course:
To pursue Diploma in Visual Merchandising course, candidates need to fulfil following eligibility conditions.
Students must have completed class 10+2 in any stream (commerce, science, arts) from CBSE/ICSE or any other recognised board are eligible to apply.
Students must have obtained minimum 55 % aggregate marks (50 % marks for SC/ST) in class 10+2.
The minimum age required to apply for the Diploma in Visual Merchandising course is 17 years.
Candidates who are awaiting their board results are also eligible to apply.
Entrance exam for Diploma in Visual Merchandising course:
There is no such common entrance-based exam at diploma level courses for Visual Merchandising in India. In general, admission for Diploma in Visual Merchandising course gets on availability of seats and first come first serve basis. Entrance tests are meant for graduation level courses.
Admission can be done either online or offline. To seek admission in colleges which provides admission into Diploma in Visual Merchandising course, students need to follow the footsteps given below.
Candidates must visit the official website for college in which they want to apply for admission purposes.
Students have to fill the online application form
Incomplete or wrong information will be rejected.
Students can make payment of fee through credit/Debit cards.
The students can also make payments through a bank e-challan.
After successful filling the application form students will receive an email.
The final selection will be done by the colleges, once the application is received.
Diploma in Visual Merchandising Duration & Fees
Diploma in Visual Merchandising course duration:
The duration required to complete Diploma in Visual Merchandising course is six months -one year from the starting day of commencement. During the curriculum students will learn Importance of Shopping Environment, Draping & Styling Mannequins, Fundamentals of Visual Merchandising, Elements & Principles of Design, Colour Psychology, Material Exploration, Exterior and Interior Presentation, Props, Fixtures & Signage, Lighting Design, Consumer Behaviour, Display Error Management, Brand Management, CAD, Trend Analysis & Forecasting, Vendor Management and many more.
Diploma in Visual Merchandising course fees:
The fees required to pursue Diploma in Visual Merchandising course vary from one college to another depends on infrastructure, qualified professors, facilities etc. Management and government sometimes decide quotas on fee structure.
The average course fees required to pursue Diploma in Visual Merchandising course is around INR 30,000- 3,00,000 lacs depending on the college/institute in which you are taking admission.
Diploma in Visual Merchandising Jobs,Scope,Salary after course
Scope of Diploma in Visual Merchandising course:
After successful completion of Diploma in Visual Merchandising course, candidates can find jobs in visual merchandising, photo styling, retail design and display, events and design consultancy, store design, event and exhibition companies, international and national brands and retail stores, promotional support studios, display production companies etc.
They can be assigned to job roles of Store Manager, Visual Merchandiser, Layout Designer, Brand Manager, Merchandising Consultant, Campaigner and many more. Depending on work experience, candidates can get management and top positions.
Recruiters which hire such professionals are Reliance Group, Big bazaar, Shoppers Stop, Pantaloons, Godrej and Boyce, Aditya Birla Group, V Marts, Prorogue India Limited, Lifestyle, Country Road, David Jones, Myer, Gloss Creative, Witchery, Mecca Brands and many more.
Salary structure depends on several factors such as employment area, job profile, recruiter, work location, job location, etc. Generally, freshers get INR 3.0-5.0 LPA.
Job type
|
Job description
|
Approximate salary per year
|
Brand manager
|
A brand manager is someone who is responsible to observe and analyse the market needs and plans strategies to the companies and takes care of the design and look after product appearance.
|
5,00,000 lacs
|
Visual Merchandiser
|
Visual Merchandisers are responsible for designing, defining and implementing a creative visual merchandising strategy.
Their duties include creating eye-catching and appealing visual displays which can lead the clients via entire store. Developing interior displays, window displays, special promotions displays and floor plans.
|
4,50,000 lacs
|
Campaigner
|
A Campaigner is responsible for developing and coordinating new plans and
strategies for projects and existing initiatives. He/she is a
multi-talented generalist,
devising plans as new opportunities arises.
|
3,50,000 lacs
|
Interior Designer
|
The job role of an Interior Designer is to create aesthetically pleasing, functional spaces which should be safe by assessing space needs, selecting decorative items, determining optimal furniture placement, adhering to relevant building code, blueprint and inspection needs.
|
4,00,000 lacs
|
Diploma in Visual Merchandising Top colleges offering course
Top Colleges for Diploma in Visual Merchandising course:
The Diploma in Visual Merchandising course requires few skills such as Observation and concentration, managing skills, Eye for detail, Communication skills, Creativity, Dedication and hard work, multi-tasking and presentation skills, Mindset of imagination and illustration.
Candidates can go for further studies options after completion of Diploma in Visual Merchandising course to get hikes in salary and position depend on communication skills, attitude, experience, job profile and other related aspects such as PG Diploma, BA, BBA, BSc, Masters, Certificate Courses, etc.
To seek admission in any college for Diploma in Visual Merchandising course should be done on following parameters.
Learning methodology through instructor-led lectures on weekends
Having advanced academic content which integrates with evolving needs of the workplace
Apply theory and concepts to meet real life problems using Simulations, Case Studies and Virtual Labs
Facility for accessing of lab simulations, lecture videos, etc.
Get feedback through projects, Assignments, seminars, Quizzes and exams.
Name of college
|
Location
|
Approx. fees per year
|
National Institute of Fashion Technology
|
Delhi
|
1,25,000 lacs
|
Parul University
|
Vadodara
|
1,85,000 lacs
|
NITTE School of Fashion Technology
|
Bangalore
|
1,40,000 lacs
|
National Institute of Fashion Technology
|
Kolkata
|
38,000
|
JD Institute of Fashion Technology
|
Delhi
|
46,500
|